BA Innovation and Entrepreneurship
The programme provides a solid business studies foundation in addition to developing students’ understanding of creative work.
Creativity, learning and determined effort are essential in this field of study.
Through group projects students will gain practical experience in decision-making processes. Through courses, seminars and discussion, students will gain knowledge of models and working methods that will provide them with an overview of complex development processes.
Keywords: product development, marketing, introduction to economics, business law, business strategy, market communication, organisation subjects, intellectual law.
Graduates will be well prepared to develop business ideas and establish their own business.
This business studies degree, which includes an attractive specialisation focus, will provide them with the skills to work on development projects in the public and private sectors.
Graduates may continue their studies, for instance, at Master’s degree level.